To be referenced on FairTrip, each place needs to promote fair, social, solidary and sustainable tourism, meeting a set of guidelines among the following:
Respect the cultural, natural or architectural local heritage.
Respect the environment, through an environmental policy, and a water, waste and energy management in order to minimise environmental impact.
Privilege short food supply chains, or guarantee farmers a fair wage.
Being involved in the social economy, or promote social or professional integration.
Benefit the local community, or employ people belonging to the local community, paying them a fair wage, with decent working condition. Practice a reasonable and transparent pricing policy and give back a significant amount of its profits to the local community or use it towards actions in its favor.
Those guidelines are the basis on which we evaluate each place before referencing it or not on FairTrip. It is not required to meet all those guidelines, the most important being to be compatible with the FairTrip spirit to which those guidelines are the basis. As the evaluation cannot be perfect, and as the places are meant to change over time, each traveler can report a place that wouldn’t meet our guidelines anymore directly through the app or by email.
More globally, FairTrip aims to promote and develop sustainable tourism according to the World Tourism Organization (UNWTO)'s definition, meaning a tourism that:
Respects the socio-cultural authenticity of host communities, conserves their built and living cultural heritage and traditional values, and contributes to inter-cultural understanding and tolerance.
Ensures viable, long-term economic operations, providing socio-economic benefits to all stakeholders that are fairly distributed, including stable employment and income-earning opportunities and social services to host communities, and contributing to poverty alleviation.
Makes optimal use of environmental resources that constitute a key element in tourism development, maintaining essential ecological processes and helping to conserve natural heritage and biodiversity .
With FairTrip, we are reinventing the travel guide with a unique application that is more than just a travel guide, but also a social network to help people find authentic places away from mass tourism.